Scalable packaging system · 250 SKUs

One tube. One label template. Thirteen colours.

Print the branded tube once, in volume. Everything that changes per product lives on a single variable label — filled automatically from your product data, colour-coded by goal.

Format

Ø 88 × 143 mm tube

Fixed print

1 shell + 1 lid

Variable print

Digital label / SKU

Colour codes

13 goal categories

HOW THE SYSTEM WORKS
STEP 01 · FIXED

Print the shell once

The forest-green tube and lid carry only brand-fixed elements — logo, “food supplement”, icons, footer. One large offset run, lowest unit cost, identical across all 250 products.

STEP 02 · VARIABLE

Feed the label

One label template with fixed zones for name, dose, descriptor, directions, ingredients, barcode and LOT. Digitally printed on demand, populated straight from your product spreadsheet.

STEP 03 · COLOUR

Code by goal

Each product’s goal sets one accent colour — lid band, category tag and rules. Thirteen harmonised tones let the shelf read at a glance without redesigning a thing.

01 — Universal shell & variable label
Lid · fixed + LOT
Body · fixed + label

The parts that never change, and the one that always does.

The tube and lid are printed identically for every SKU. A single rectangular label — applied to the body window — carries 100% of the variable content. Swap the data, swap the colour, keep the shell.

FIXED — SHELL & LID

logo · claim · icons · footer

VARIABLE — LABEL

name · dose · info · code · LOT

LABEL SIZE

≈ 250 × 96 mm wrap

02 — Variable label template · fillable zones
Data fields → zones

1

Brand lock-up
fixed

2

Category tag + colour
{goal}

3

Product name
Product name

4

Dose / strength + form
{dose} · {form}

5

Short descriptor
{descriptor}

6

Directions for use
{directions}

7

Ingredients & allergens
{ingredients}

8

QR → batch lab results
{qr_url}

9

Barcode / EAN
{ean}

10

LOT · Best before · Net
{lot} · {bb} · {net}

11

Vegan icon — conditional
{vegan}

12

Icons + Made in UK
fixed
03 — Colour system · shop by goal

Thirteen distinct colours — one per goal, spread right across the spectrum so no two look alike, yet all kept earthy enough to belong to one family. Fine-tune the whole palette’s punch in Tweaks.

Sleep
#41559E
18 SKUs
Calm
#2F9BB2
22 SKUs
Focus
#7460B9
16 SKUs
Energy
#CD702F
24 SKUs
Immunity
#C39C2E
26 SKUs
Digestion
#3A8B4B
19 SKUs
Heart
#B63B39
15 SKUs
Metabolism
#829320
17 SKUs
Antioxidant
#99377E
14 SKUs
Beauty
#D784A5
21 SKUs
Joints
#2F9780
13 SKUs
Women's
#9F69A7
16 SKUs
Men's
#085491
19 SKUs
goal product_name dose form ean lot
Sleep
Magnesium Glycinate 650 mg 120 caps 124021 MN2607A
Immunity
Vitamin D3 + K2 10,000 IU 180 caps 118844 MN2607B
Beauty
Marine Collagen 500 mg 90 caps 203119 MN2607C
Metabolism
Berberine 450 mg 60 caps 175583 MN2607D

Each row maps 1:1 onto the label zones and the goal column picks the colour — so 250 products become 250 labels on the same printed tube, generated automatically. Add a product? Add a row.